{"paper":{"title":"Efficient Optimal Selection for Composited Advertising Creatives with Tree Structure","license":"http://arxiv.org/licenses/nonexclusive-distrib/1.0/","headline":"","cross_cats":["cs.LG"],"primary_cat":"cs.IR","authors_text":"Defu Lian, Gangwei Jiang, Jin Chen, Kai Zheng, Tiezheng Ge, Zhiqiang Zhang","submitted_at":"2021-03-02T03:39:41Z","abstract_excerpt":"Ad creatives are one of the prominent mediums for online e-commerce advertisements. Ad creatives with enjoyable visual appearance may increase the click-through rate (CTR) of products. Ad creatives are typically handcrafted by advertisers and then delivered to the advertising platforms for advertisement. In recent years, advertising platforms are capable of instantly compositing ad creatives with arbitrarily designated elements of each ingredient, so advertisers are only required to provide basic materials. While facilitating the advertisers, a great number of potential ad creatives can be com"},"claims":{"count":0,"items":[],"snapshot_sha256":"258153158e38e3291e3d48162225fcdb2d5a3ed65a07baac614ab91432fd4f57"},"source":{"id":"2103.01453","kind":"arxiv","version":1},"verdict":{"id":null,"model_set":{},"created_at":null,"strongest_claim":"","one_line_summary":"","pipeline_version":null,"weakest_assumption":"","pith_extraction_headline":""},"integrity":{"clean":true,"summary":{"advisory":0,"critical":0,"by_detector":{},"informational":0},"endpoint":"/pith/2103.01453/integrity.json","findings":[],"available":true,"detectors_run":[],"snapshot_sha256":"c28c3603d3b5d939e8dc4c7e95fa8dfce3d595e45f758748cecf8e644a296938"},"references":{"count":0,"sample":[],"resolved_work":0,"snapshot_sha256":"258153158e38e3291e3d48162225fcdb2d5a3ed65a07baac614ab91432fd4f57","internal_anchors":0},"formal_canon":{"evidence_count":0,"snapshot_sha256":"258153158e38e3291e3d48162225fcdb2d5a3ed65a07baac614ab91432fd4f57"},"author_claims":{"count":0,"strong_count":0,"snapshot_sha256":"258153158e38e3291e3d48162225fcdb2d5a3ed65a07baac614ab91432fd4f57"},"builder_version":"pith-number-builder-2026-05-17-v1"}