A large-scale audit of AI commercial recommendations reveals tier-specific failure modes: L1 brands reach recommendations but convert at 25-41%, L2 convert highest at 37-52%, L3 is an inflection point, and L4/L5 brands suffer 48-52% complete invisibility.
Auditing Preferences for Brands and Cultures in LLMs
2 Pith papers cite this work. Polarity classification is still indexing.
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2026 2verdicts
UNVERDICTED 2representative citing papers
Persona prefixes reduce brand recommendation Jaccard similarity by 0.12-0.20, with mid-market brands swapping up to 75% of recommendations while category leaders remain ~80% consistent across OpenAI and Anthropic models.
citing papers explorer
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Prominence-Stratified Failure Modes in Retrieval-Augmented Commercial Recommendation: A 37,000-Run Audit
A large-scale audit of AI commercial recommendations reveals tier-specific failure modes: L1 brands reach recommendations but convert at 25-41%, L2 convert highest at 37-52%, L3 is an inflection point, and L4/L5 brands suffer 48-52% complete invisibility.
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Persona Conditioning of Brand Recommendations in Retrieval-Augmented Commercial Chat: A Prominence-Stratified Cross-Provider Audit
Persona prefixes reduce brand recommendation Jaccard similarity by 0.12-0.20, with mid-market brands swapping up to 75% of recommendations while category leaders remain ~80% consistent across OpenAI and Anthropic models.