TikTok mental health discourse during awareness months features stable topics with negative video sentiment on emotional themes, more positive comments especially on suicide prevention, and low overall toxicity with topic-specific outliers in comments.
Tiktok’s research api: Problems without explanations.arXiv preprint arXiv:2506.09746, 2025
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The Tone of Awareness: Topic, Sentiment, and Toxicity Maps During Mental Health Month on TikTok
TikTok mental health discourse during awareness months features stable topics with negative video sentiment on emotional themes, more positive comments especially on suicide prevention, and low overall toxicity with topic-specific outliers in comments.