Optimal additive baseline IPS asymptotically dominates SNIPS in off-policy evaluation mean squared error.
2020.Trustworthy online controlled experi- ments: A practical guide to A/B testing
2 Pith papers cite this work. Polarity classification is still indexing.
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UNVERDICTED 2representative citing papers
Autonomous agents sustain positive engagement lift in marketing personalization over time following initial human oversight in a real-world 11-month case study.
citing papers explorer
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Additive Control Variates Dominate Self-Normalisation in Off-Policy Evaluation
Optimal additive baseline IPS asymptotically dominates SNIPS in off-policy evaluation mean squared error.
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Sustained Impact of Agentic Personalisation in Marketing: A Longitudinal Case Study
Autonomous agents sustain positive engagement lift in marketing personalization over time following initial human oversight in a real-world 11-month case study.