A&A, in press

The Euclid mission seeks to understand the Universe expansion history and the nature of dark energy, which requires a very accurate estimate of redshift distribution. Achieving this accuracy relies on reference samples with spectroscopic redshifts, together with a procedure to match them to survey sources for which only photometric redshifts are available. One important source of systematic uncertainty is the mismatch in photometric properties between galaxies in the Euclid survey and the reference objects. We develop a method to degrade the photometry of objects with deep photometry to match the properties of any shallower survey in the multi-band photometric space, preserving all the correlations between the fluxes and their uncertainties. We compare our transfer method with more demanding image-based methods, such as Balrog from the Dark Energy Survey Collaboration. According to metrics, our method outperforms Balrog. We implement it in the redshift distribution reconstruction, based on the self-organising map approach of arXiv:1509.03318, and test it using a realistic sample from the Euclid Flagship Simulation. We find that the key ingredient is to ensure that the reference objects are distributed in the colour space the same way as the wide-survey objects, which can be efficiently achieved with our transfer method. In our best implementation, the mean redshift biases are consistently reduced across the tomographic bins, bringing a significant fraction of them within the Euclid accuracy requirements in all tomographic bins. Equally importantly, the tests allow us to pinpoint which step in the calibration pipeline has the strongest impact on achieving the required accuracy. Our approach also reproduces the overall redshift distributions, which are crucial for applications such as angular clustering.