Longitudinal study of 11364 websites finds GDPR cookie banner 'reject all' compliance rose from 2.94% in 2018 to 30.66% in 2024, correlated with regulatory strength and driven by publishers.
arXiv preprint arXiv:2204.04221 (2022)
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A history of GDPR cookie banner compliance: the roles of publishers, regulators and CMPs
Longitudinal study of 11364 websites finds GDPR cookie banner 'reject all' compliance rose from 2.94% in 2018 to 30.66% in 2024, correlated with regulatory strength and driven by publishers.