MarketingFM generates e-commerce ad copy with RAG and an LLM; AutoEval uses LLM-as-a-Judge plus rule checks and self-refines its prompts, with online tests showing significant clicks and impressions lifts but no significant CTR lift.
The claude 3 model family: Opus, sonnet, haiku.Claude-3 Model Card, 1, 2024
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LLMs for Customized Marketing Content Generation and Evaluation at Scale
MarketingFM generates e-commerce ad copy with RAG and an LLM; AutoEval uses LLM-as-a-Judge plus rule checks and self-refines its prompts, with online tests showing significant clicks and impressions lifts but no significant CTR lift.