Bounding sup-norms of cusp forms of large level

Let f be an $L^2$-normalized weight zero Hecke-Maass cusp form of square-free level N, character $\chi$ and Laplacian eigenvalue $\lambda\geq 1/4$. It is shown that $\| f \|_{\infty} \ll_{\lambda} N^{-1/37}$, from which the hybrid bound $\|f \|_{\infty} \ll \lambda^{1/4} (N\lambda)^{-\delta}$ (for some $\delta > 0$) is derived. The first bound holds also for $f = y^{k/2}F$ where F is a holomorphic cusp form of weight k with the implied constant now depending on k.