C^*-algebras associated with self-similar sets

Let $\gamma = (\gamma_1,...,\gamma_N)$, $N \geq 2$, be a system of proper contractions on a complete metric space. Then there exists a unique self-similar non-empty compact subset $K$. We consider the union ${\mathcal G} = \cup_{i=1}^N \{(x,y) \in K^2 ; x = \gamma_i(y)\}$ of the cographs of \gamma _i$. Then $X = C({\mathcal G})$ is a Hilbert bimodule over $A = C(K)$. We associate a $C^*$-algebra ${\mathcal O}_{\gamma}(K)$ with them as a Cuntz-Pimsner algebra ${\mathcal O}_X$. We show that if a system of proper contractions satisfies the open set condition in $K$, then the $C^*$-algebra ${\mathcal O}_{\gamma}(K)$ is simple and purely infinite, which is not isomorphic to a Cuntz algebra in general.