Founders' Big Five personality traits estimated from text predict engagement, network structure, and sustainability across 8,625 Reddit communities with 35,164 founders.
Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities
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Tell me who its founders are and I'll tell you what your online community looks like: Online community founders' personality and community attributes
Founders' Big Five personality traits estimated from text predict engagement, network structure, and sustainability across 8,625 Reddit communities with 35,164 founders.