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Competition in two-sided markets.The RAND journal of economics, 37(3):668–691

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2026 1

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NaiAD: Initiate Data-Driven Research for LLM Advertising

cs.LG · 2026-05-11 · unverdicted · novelty 7.0

NaiAD is a new dataset and framework for LLM-native advertising that uses decoupled generation and calibrated scoring to identify four semantic strategies for balancing user and commercial utilities.

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  • NaiAD: Initiate Data-Driven Research for LLM Advertising cs.LG · 2026-05-11 · unverdicted · none · ref 3

    NaiAD is a new dataset and framework for LLM-native advertising that uses decoupled generation and calibrated scoring to identify four semantic strategies for balancing user and commercial utilities.