Racial mismatch between applicant and AI avatar increased perceived ethnic bias, while sharing only one identity trait lowered fairness ratings compared to full or no match.
1996.The Media Equation: How People Treat Com- puters, Television, and New Media Like Real People and Places
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Skin-Deep Bias: How Avatar Appearances Shape Perceptions of AI Hiring
Racial mismatch between applicant and AI avatar increased perceived ethnic bias, while sharing only one identity trait lowered fairness ratings compared to full or no match.