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arxiv: 0711.2867 · v1 · submitted 2007-11-19 · 💻 cs.IR · math.RA

Maximizing PageRank via outlinks

classification 💻 cs.IR math.RA
keywords webpageshyperlinkslinkagepagerankwebmasteranalyzeassumptionschoose
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We analyze linkage strategies for a set I of webpages for which the webmaster wants to maximize the sum of Google's PageRank scores. The webmaster can only choose the hyperlinks starting from the webpages of I and has no control on the hyperlinks from other webpages. We provide an optimal linkage strategy under some reasonable assumptions.

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