Dark Entropy: Holographic Cosmic Acceleration

In cosmic holography, the fundamental quantity is the degrees of freedom on a horizon surface rather than the material contents within the volume. That is, the horizon area and hence cosmological expansion rate H is related to the entropy. Using this as a guide, we examine the consequences of an effective dark {\it entropy} on the past and future dynamics of the universe. The results, including nonmonotonic expansion behavior, are interesting apart from the theoretical motivation.