Exploring Multimodal Prompt for Visualization Authoring with Large Language Models

Recent advances in large language models (LLMs) have shown great potential in automating the process of visualization authoring through simple natural language utterances. However, instructing LLMs using natural language is limited in precision and expressiveness for conveying visualization intent, leading to misinterpretation and time-consuming iterations. To address these limitations, we conduct an empirical study to understand how LLMs interpret ambiguous or incomplete text prompts in the context of visualization authoring, and the conditions making LLMs misinterpret user intent. Informed by the findings, we introduce visual prompts as a complementary input modality to text prompts, which help clarify user intent and improve LLMs' interpretation abilities. To explore the potential of multimodal prompting in visualization authoring, we design VisPilot, which enables users to easily create visualizations using multimodal prompts, including text, sketches, and direct manipulations on existing visualizations. Through two case studies and a controlled user study, we demonstrate that VisPilot provides a more intuitive way to create visualizations without affecting the overall task efficiency compared to text-only prompting approaches. Furthermore, we analyze the impact of text and visual prompts in different visualization tasks. Our findings highlight the importance of multimodal prompting in improving the usability of LLMs for visualization authoring. We discuss design implications for future visualization systems and provide insights into how multimodal prompts can enhance human-AI collaboration in creative visualization tasks. All materials are available at https://OSF.IO/2QRAK.