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In this work, we present Facial Identity Controllable GAN (FICGAN) for not only generating high-quality de-identified face images with ensured privacy protection, but also detailed controllability on attribute preservation for enhanced data utility. We tackle the less-explored yet desired functionality in face de-identification based on the two factors. First, we focus on the challenging issue to obtain a high level of privacy protection in the de-identification task while uncompromising the image quality. Second, we analyze the facial attributes related to identity and non-identity and explore the trade-off between the degree of face de-identification and preservation of the source attributes for enhanced data utility. Based on the analysis, we develop Facial Identity Controllable GAN (FICGAN), an autoencoder-based conditional generative model that learns to disentangle the identity attributes from non-identity attributes on a face image. By applying the manifold k-same algorithm to satisfy k-anonymity for strengthened security, our method achieves enhanced privacy protection in de-identified face images. Numerous experiments demonstrate that our model outperforms others in various scenarios of face de-identification.